| Title : | A STUDY ON INFLUENCING FACTORS IMPACTING CONSUMERS FOOD CHOICE WITH REFERENCE TO READY-TO-EAT SEGMENT IN SOUTHERN INDIA | |
| Authors : | VIJAYABASKARMASILAMANI & DR. N. SUNDARAM | |
| Journal Title : | International Journal of Research in Commerce and Management | |
| Date : | 2012-02-11 | |
| File : | Click to Download PDF | |
