| Title : | TATA INDICA: NEW PRODUCT LAUNCH-OPERATIONAL ISSUES-MARKETING STRATEGIES | |
| Authors : | SHIKHA SINGH, MANMEET KOCHHAR & NILOSHA SHARMA | |
| Journal Title : | International Journal of Research in Commerce, IT and Management | |
| Date : | 2012-07-10 | |
| File : | Click to Download PDF | |
