| Title : | CONSUMER BEHAVIOUR IN THE PURCHASE PROCESS OF TELEVISION, REFRIGERATOR AND FOOD PROCESSOR WITH SPECIAL REFERENCE TO INCOME LEVEL (A STUDY OF HOUSEHOLD PRODUCT RELATED PERCEPTIONS & MAJOR CHOICE DETERM | |
| Authors : | MINAKSHI THAMAN & PRIYA AHUJA | |
| Journal Title : | International Journal of Research in Commerce and Management | |
| Date : | 2010-11-15 | |
| File : | Click to Download PDF | |
