| Title : | A STUDY OF CONSUMER-™S IMPULSE BUYING BEHAVIOUR WITH REFERENCE TO EFFECT OF PROMOTIONAL TOOL IN THE OUTLETS OF CHHATTISGARH | |
| Authors : | DR. MANOJ VERGHESE & POOJA G. LUNIYA | |
| Journal Title : | International Journal of Research in Commerce, IT and Management | |
| Date : | 2013-03-05 | |
| File : | Click to Download PDF | |
