| Title : | DEVELOPMENT OF LOYALTY PROGRAMS: AN INTEGRAL TOOL IN THE MARKETING PROCESS | |
| Authors : | ANURAG KANSAL | |
| Journal Title : | International Journal of Research in Commerce and Management | |
| Date : | 2013-06-29 | |
| File : | Click to Download PDF | |
| Title : | DEVELOPMENT OF LOYALTY PROGRAMS: AN INTEGRAL TOOL IN THE MARKETING PROCESS | |
| Authors : | ANURAG KANSAL | |
| Journal Title : | International Journal of Research in Commerce and Management | |
| Date : | 2013-06-29 | |
| File : | Click to Download PDF | |