| Title : | TOWARDS A DEEPER UNDERSTANDING OF HUMAN EMOTIONS IN THE CONTEXT OF ADVERTISING SLOGANS | |
| Authors : | WAN-CHEN WANG | |
| Journal Title : | International Journal of Research in Commerce and Management | |
| Date : | 2013-11-11 | |
| File : | Click to Download PDF | |
| Title : | TOWARDS A DEEPER UNDERSTANDING OF HUMAN EMOTIONS IN THE CONTEXT OF ADVERTISING SLOGANS | |
| Authors : | WAN-CHEN WANG | |
| Journal Title : | International Journal of Research in Commerce and Management | |
| Date : | 2013-11-11 | |
| File : | Click to Download PDF | |