| Title : | A STUDY ON SITUATIONAL FACTORS INFLUENCING PREFERENCE OF CUSTOMERS SHOPPING IN RETAIL MALLS WITH REFERENCE TO COIMBATORE CITY | |
| Authors : | DR. K. SHANMUGA SUNDARAM & M. PARAMESWARI | |
| Journal Title : | International Journal of Research in Commerce, IT and Management | |
| Date : | 2016-02-01 | |
| File : | Click to Download PDF | |
