| Title : | MARKETING AT THE BOTTOM OF THE PYRAMID: CAN RURAL MARKETS BE DEVELOPED AS BLUE OCEANS | |
| Authors : | SAAKSHI BHANDARI & SAUMYA AGGARWAL | |
| Journal Title : | International Journal of Research in Commerce, Economics and Management | |
| Date : | 2016-08-01 | |
| File : | Click to Download PDF | |
