| Title : | A STUDY ON FACTORS INFLUENCING RURAL CONSUMER BUYING BEHAVIOUR TOWARDS PERSONAL CARE PRODUCTS IN COIMBATORE DISTRICT | |
| Authors : | P. PRIALATHA & DR. K. MALAR MATHI | |
| Journal Title : | International Journal of Research in Commerce and Management | |
| Date : | 2011-09-05 | |
| File : | Click to Download PDF | |
